Want to put your talent out into the world but not sure where to start? Luckily for you, TikTok has loads of great features and effects to help you show the world who you are in a fun and creative way. Have a read and why not show us your greatest talents as part of our latest Mabel Creative Mission for your chance to win gig tickets and AirPods! Here are some tips on how to stand out from the crowd:
Follow the trends
Trends are trends for a reason, so make sure to act fast and jump on them as soon as you can. If you catch something soon enough, your video could be leading the rest! You can latch onto trends by using music or sound effects on your videos that are currently big on TikTok. Keep an eye on what’s performing well to get inspiration for your own spin on the trends.
Keep it short and sweet
Don't overcomplicate your videos by making them too long. In our modern world, people have so much to see and watch that we all get bored very quickly. You need to capture your viewer's attention as soon as possible - and keep it! Apply the 3-second rule and make the first 3 seconds of your video the most interesting.
Pick your forte
Humans are generally pretty simple creatures who mostly enjoy watching one of three things: Stuff that makes them laugh, stuff that’s relatable/emotional, and stuff that teaches them something/impresses them! If you focus on pursuing and honing one of these then you’re in for a sure win.
Once you’ve figured out what your forte is, find your own way of delivering it. Don’t be afraid to be different! What’s your party trick? What makes you, you? Find your niche and run with it! As long as you’re being yourself, you can’t go wrong. Which leads us onto our next point…
If you’re really funny, make sure you create videos that show your brilliant personality. If you’re great at cooking, why not start with easy recipe videos? If it’s singing you love, can you think of a way to show off your voice in a way that feels personal to you? People connect the most to ‘real’ content, so don’t be afraid to show off what makes you different.
The best content always comes from an original idea, so instead of letting your surroundings limit you, could you use them to your advantage? If you’re based in the middle of nowhere, could you find a beautiful backdrop to film in front of? If you’ve not got much room to move around, could your specialty be creating dances in small spaces? Sometimes our limitations make us think outside the box and create something much more engaging and relatable!
Back in the day, you’d have to be a pro video editor with tonnes of expensive software to make a video as slick as TikTok does, so use the features that the app offers you! Have a play around with the different tools and effects and see what works for you. As you get more confident with the app, you can get more adventurous with how you edit them!
Like all social media platforms, TikTok uses an algorithm to decide what it should push to the top of people’s ‘discover’ pages. The great thing about TikTok is that you don’t have to have lots of followers already for your video to get pushed to the top, it just needs to be well received. If people are watching your video for a long time, or liking and enjoying it, the app will recognize this and start suggesting it to people based on their watching habits!
You’re going to want to make content that your followers would be gutted not to be involved in. If you’re not following a trend, why not create your own that will get the attention of anyone watching and make them want to do it themselves. If you’re a great dancer, could you find a trending song and make up your own dance to it?
Most importantly - have fun! If you’re not enjoying yourself, then neither will the people watching it! If you’re showing off a skill that makes you feel happy, then creating it should be fun. Too much pressure hinders your creative mind, so just have some fun with it and you’ll get the best results! Trust us!
Ready to record your special talent? Use TikTok or your phone camera to create your video and submit to our Universal Music - Mabel Creative Mission! You could win gig tickets to see Mabel and AirPods.